Creating a brand for a university is about creating a sense of place. A sense of home. A sense of pride in the alma mater. A private Lebanese non-profit Catholic institution of higher education, Notre Dame University-Louaize (NDU) follows the American system. The university welcomes students, faculty members and staff from all religions and backgrounds to help create a unified Lebanon through liberal education, career preparation and freedom of expression. GAUDIUM DE VERITATE (JOY OF THE TRUTH), the university’s tagline reflects its spirit.